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We The Sales Engineers: A Resource for Sales Engineers, by Sales Engineers


Jan 27, 2020

There are a lot of things that are said during demos, some are canned, some are improvised, but all are always geared to get you and your audience in agreement and towards a sale.  Not all words are equal however, and there are some words and phrases that can be detrimental to your success. Today we discuss some words and phrases to avoid when you’re demoing.